Regional Marketing Manager at Atomic Recruitment SEA

Job Description:

Latest job information from Atomic Recruitment SEA for the position of Regional Marketing Manager. If the Regional Marketing Manager vacancy in Singapore matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.

Please note that applying for a job may not always be easy, as new candidates must meet certain qualifications and requirements set by the company. We hope the career opportunity at Atomic Recruitment SEA for the position of Regional Marketing Manager below matches your qualifications.

Regional Marketing Manager: Drive Brand Growth Across SEA, HK & CN for Leading Beauty Distributor (Mass Cosmetics)

About Our Client

Our client is the leading beauty omnichannel distribution platform of Asia Pacific that has successfully enabled brand growth for more than 120 luxury beauty brands. Their integrated brand-building capabilities include luxury retail, online commerce, consumer marketing, and supply chain management. At the core of their business is a diverse and dynamic team of 2000 talents which shapes the face of luxury beauty, and delight consumers daily across a growing footprint of 15 markets.

Main Duties & Responsibilities

Reporting to the Regional General Manager, the Regional Marketing Manager will work closely with the markets in SEA, HK & CN to implement the approved Marketing strategy for our client and all their respective licensed Brands.

Key Responsibilities

Marketing Strategy

• To drive the master marketing calendar for the region. This includes the forecast of all innovations & collaterals, the definition and execution of the merchandising guidelines, launch activities, events & media campaign planning.
• To understand how this plan can be implemented by country. Be able to customize & recommend while working on the defined A&P of each account in collaboration with the various markets.
• Implement all the above into a financial plan which fits the given budget & monitor it through the fiscal year.
• Lead a launch plan for all key launches and ensure the execution is as per planned.

Media & PR

• Define the relevant media strategy by brand & by market with given budget.
• To understand how to plan the media budget & be able to develop a media brief by account.
• To work closely with agency to identify all opportunities and maximize ROI for all media campaigns in Singapore.
• To challenge the markets when activities are not planned or budget is not allocated in an optimal way.
• To plan and coordinate all PR events with the distributors.

Forecasts Management

• To manage forecasts for innovations efficiently – optimize forecasts accuracy, ensure that forecasts are entered in due time, manage the flow of information between various departments.
• To monitor the master forecast tracker and ensure that all programs are fully forecasted as per budget & minimize quarterly liabilities.
• To monitor the monthly forecast rollover, update the monthly DME file & be able to provide relevant information to the forecasting & finance teams during the monthly forecast consensus meeting.
• To ensure & monitor an optimal & efficient assortment for all markets.

Visual Merchandising & Counter Design

• Be responsible for all counter renovations & designs projects of the region. Work closely with each distributor & our design agent to define functional designs that are in line with our corporate look.
• To make sure that all materials are globally approved & follow up on all creative requests.
• To monitor all promotions across the region – provide necessary guidelines and template in due time.
• To define the regional transparency and Visual Merchandising strategy and ensure in-store excellence across all locations.
• To ensure that the internal picture library is updated every time market visit is done.
• To manage & recommend projects in partnership with local contractor to source for more optimal materials and develop specific tools for the region in terms of POS.

Market Support

• To provide all necessary information & tools to support the markets on specific and ad hoc requests.
• To liaise with the Regional Marketing Team and other EA Corporate Departments to fulfill requirements of the portfolio.
• To assist on the development of a monthly newsletter to share best practices and success stories across the region.
• To assist with any other related projects and tasks.

KNOWLEDGE, SKILLS & ABILITIES:

• Brand builder (not product developer)
• Good knowledge of the SEA+ HKG business a plus
• Good analytical skills
• Strong influencing skills
• Good communicator, internally and externally
• Curious, pro-active, self-starter
• Fluent in English (both written and spoken)
• Fluent Chinese reading and writing is a plus
• Excellent PC skills

Candidate Profile:

• Diploma or a University graduate, preferably with marketing or business degree
• Minimum 3 years’ experience in a similar experience (regional marketing coordination role) in a cosmetic or FMCG company.

EA License No. 23S1885

Registration No. R23119226

Job Info:

• Company: Atomic Recruitment SEA
• Position: Regional Marketing Manager
• Work Location: Singapore
• Country: SG

How to Submit an Application:

After reading and understanding the criteria and minimum qualification requirements explained in the job information Regional Marketing Manager at the office Singapore above, immediately complete the job application files such as a job application letter, CV, photocopy of diploma, transcript, and other supplements as explained above. Submit via the Next Page link below.