CRM Operation Manager at LionsBot International

Job Description:

Latest job information from LionsBot International for the position of CRM Operation Manager. If the CRM Operation Manager vacancy in Changi matches your qualifications, please submit your latest application or CV directly through the updated Jobkos job portal.

Please note that applying for a job may not always be easy, as new candidates must meet certain qualifications and requirements set by the company. We hope the career opportunity at LionsBot International for the position of CRM Operation Manager below matches your qualifications.

About LionsBot International

LionsBot is a leading-edge robotics company on a mission to revolutionize the cleaning industry. We blend world-class engineering with intuitive AI to create robots that people love. As we scale our global footprint, we are looking for a Senior CRM Operations Manager to be the architect of our revenue engine. You will be the "neutral authority" ensuring our Marketing, ISR, and Sales teams move in perfect synchronization within our HubSpot ecosystem.

The Role

As the Senior CRM Operations Manager, you will own the end-to-end lifecycle of our data and the systems that power it. You are responsible for ensuring that HubSpot is the undisputed "Single Source of Truth" for the entire organization. From governing lead handoffs to building executive-level dashboards, your work will directly impact LionsBot’s ability to scale efficiently and make data-driven decisions.

CRM Governance & Lifecycle Management

• Own HubSpot as the system of record across Marketing, ISR, and Sales
• Govern end-to-end lifecycle management (Lead → MQL → SAL → SQL → Opportunity → Closed)
• Enforce CRM data standards, field definitions, stage rules, and CRM etiquette
• Ensure accurate lead status, routing, scoring, and handoff between Marketing, ISR, and Sales
• Monitor and manage MQL and SAL aging to maintain agreed SLAs and healthy lead velocity

Sales CRM Operations & Executive Reporting

• Support CRM sales operations including deal stages, pipeline structure, and data integrity
• Partner with Regional Sales Directors to ensure pipeline accuracy and CRM discipline
• Build and maintain executive dashboards covering:
• Pipeline coverage, velocity, and conversion rates
• Funnel performance and risk indicators
• Provide reliable, executive-ready CRM insights used in sales and leadership reviews
• Investigate and explain pipeline and performance variances in a timely manner

Marketing Automation & Email Operations

• Execute HubSpot marketing and sales automation operations, including:
• Email scheduling and QA
• Workflow and trigger management
• Lead uploads, imports, and housekeeping
• Support campaign and nurture execution with zero operational errors
• QA all automations to ensure no impact on customer experience or sales follow-up

Data Quality & Lead Enrichment

• Maintain high CRM data hygiene through regular audits, deduplication, and validation
• Leverage lead enrichment tools to enrich lead, contact, account, and deal data
• Ensure data completeness to support segmentation, reporting, attribution, and forecasting
• Proactively identify data gaps and implement permanent fixes

Reporting & Dashboards

• Build, maintain, and enhance dashboards tracking:
• Lead lifecycle performance
• MQL, SAL, SQL, and sales pipeline metrics
• Funnel velocity, aging, and bottlenecks
• Ensure dashboards are trusted and consistently used by Marketing, Sales, and leadership
• Translate CRM data into clear, actionable insights

Cross-Functional Collaboration

• Act as the neutral CRM authority across Marketing, ISR, and Sales
• Serve as the operational point of contact for CRM, data, and lifecycle issues
• Partner closely with Marketing, ISR, Sales, and Regional Sales Directors
• Proactively identify risks, gaps, and opportunities for process and governance improvement

Qualifications & Experience

Required

• Bachelor’s degree in Marketing, Information Systems, Business, or equivalent experience
• 8+ years of experience in:
• CRM operations or marketing operations
• CRM management and lifecycle governance
• Marketing and/or sales automation
• Proven expertise with HubSpot CRM (Mandatory)
• Strong attention to detail and high process discipline
• Comfortable working with dashboards, reporting, and operational metrics
• Clear written and verbal communication skills

Nice to Have

• Experience working with integrated systems including:
• PRM
• Lead enrichment and data deduplication tools
• Prior exposure to global or regional sales and marketing teams

What Success Looks Like

• HubSpot is trusted as the single source of truth across Sales and Marketing
• ISRs and Sales receive clean, timely, and actionable leads and pipeline data
• Executive dashboards are actively used in leadership and sales reviews
• CRM data hygiene and etiquette are consistently followed across regions
• Lead and pipeline velocity improve due to reduced leakage and aging
• Marketing and Sales can scale without breaking CRM operations

Job Info:

• Company: LionsBot International
• Position: CRM Operation Manager
• Work Location: Changi
• Country: SG

How to Submit an Application:

After reading and understanding the criteria and minimum qualification requirements explained in the job information CRM Operation Manager at the office Changi above, immediately complete the job application files such as a job application letter, CV, photocopy of diploma, transcript, and other supplements as explained above. Submit via the Next Page link below.